You can overcome the complexity of advertising with the aid of the people-based marketing platform offered by BRIDGE. They can help you reach your actual target market. The knowledge of actual people is the foundation of their advantage. For each of the more than 250 million verified individuals in their database, BRIDGE CONNECT, they've generated unique profiles and shared insights no one else has.
Ranked as the number 1 independent firm that measures the quality of consumer data by Truthset. With its PII data that is completely secure, permission-based, and opt-in, and they have complete control over it.
Their database has information on all marketable adults in the United States. BRIDGE CONNECT data is pervasive throughout the digital advertising market. Almost all of the big data companies in the market use it as a white label source.
DATA POLICY MANAGEMENT
BRIDGE CONNECT provides high-end quality of security and data privacy, compliant to GDPR and CCPA, they are also a member of the DAA, a non-profit dedicated to ethical privacy practices. They firmly believe it is time for a single national data privacy law.
Thus, Bridge Connects practices 100% transparency with their users:
100% user opt-in
Complete ownership of data
Bridge together with their trusted third parties (Data Management platforms, agencies, and advertisers) will use and transfer the data for the following purposes:
Aggregate the data to produce customization and;
To target advertising, modeling, measurement, analytics, research, and development.
The following information may be included in the custom profiles built from the data:
First and last name,
Advertising ID, pixel or cookie IDs
Internet Protocol Address ("IP Address")
Mobile activity and application install.
How do they secure your data?
Bridge preserves the information they gather about you through physical, technological, and administrative measures. All information is safe and only critical BRIDGE staff members have access to it.
They take every effort to keep your information safe, both online and off. Their workers are informed on a regular basis about the significance placed on privacy and security, as well as what they can do to secure clients' information. They keep the servers where they store data in a secure environment.
BRIDGE CONNECT utilizes the data of its users honestly, responsibly, and in a transparent manner. BRIDGE believes in the ethical use of data and that individuals should have the ability to select who and in what context they share their data.
They acquire permission-based first-party data from mobile apps and websites, as well as demographic and psychographic data from offline partners.
All client and customer data are treated as confidential by BRIDGE. BRIDGE is contractually obligated to keep the customers' customer data private, and this data is never shared across clients or with any third party that a client has not permitted to access its customer data.
Thus if you would like to opt-out, delete and make privacy requests to Bridge, they have provided basic steps:
To opt-out of BRIDGE's services, locate and input your Advertising ID, which identifies your mobile device and ensures it is not receiving our services.
For Android devices.
Settings // Google Services // Ads // Your Advertising ID
For iOS devices.
The Identifiers app is a simple way to find your device's IDFA value. When you activate the app, you'll see your device's IDFA listed in the center of the screen.
You may also opt out of the personalized ad service.
This will prevent you from receiving interest-based targeted adverts. You may continue to receive the same number of advertisements, but may be less relevant. Please follow the steps below:
To reset your Advertising ID on your iOS Device
Settings // Privacy// Advertising // Reset Advertising Identifier
To reset your Advertising ID or on your Android Device
Settings // Google Settings// Ads // Reset Advertising ID
You may opt-out of interest-based advertising by some (not all) of our third-party advertising partners by visiting: http://youradchoices.com/appchoices
BRIDGE respects and encourages consumer privacy and is committed to striking a balance between legitimate corporate information demands and individual and public concerns regarding fair information practices.
To Remove your personal information
BRIDGE gathers information to optimize your experience, including personalizing and upgrading the experience that you provided on their website.
Furthermore, to communicate with their clients and prospects, BRIDGE maintains an email marketing newsletter list. Individuals must expressly request to be added to our mailing list by opting in on the BRIDGE website.
Of which, they may gather the following categories of information about you:
Personal Information that you use to register with us. This information may include your name, the firm for which you work, your postal address, email address, phone number, marketing preferences, and other details.
Information from Bridge Affiliates.
From 'cookies'. Information is gathered when you access and visit Bridge websites.
However, if you do not want to receive them, you can deactivate your account. You may email them through email@example.com, and they will remove this information from their database.
You may also unsubscribe from their mailing list by sending them an email. You may also request to be removed from their email list by writing to the following address:
140 E. Ridgewood Ave
Suite 415, South Tower
Paramus, NJ 07652
T: (212) 991-5633