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How to Opt-Out, Delete, Or Make Privacy Requests From Site Impact?

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Updated: August 29th, 2022

Company Overview

Site Impact is a company that specializes in multi-channel direct marketing services. Their goal is to achieve measurable results for their clients. While continuing to evolve as a company, they have earned the business and trust of clients all over the globe. Site Impact's clients range from Fortune 500 corporations and locally owned and operated small businesses to advertising agencies that use their private label services. 

Site Impact's team comprises industry and digital marketing leaders who play a vital role in the company's culture and its continued growth and success. They have been named one of the "Best Companies to Work For" by Florida Trend Magazine and awarded a "Top Workplace" three consecutive years by the Sun-Sentinel.

Their once small family has grown into a diverse and dedicated group of nearly 75 professionals with offices located in Coconut Creek and Orlando, Florida. Even with their recent success and growth, they maintain the core values that have made them who they are today.

Their dedicated team is constantly innovating and expanding their services to meet their clients' needs better. Site Impact integrates the best aspects of direct response marketing with the latest innovations in digital technology. 

Resultantly, they can provide their clients with practical, results-oriented campaigns that generate a high return on investment (ROI). In addition, they offer a wide range of services that can be customized to meet each client's specific needs.

Services Provided

Site Impact provides the following services:

Multi-channel direct marketing: Site Impact has a team of experts that can help you plan and execute a direct marketing campaign that targets your ideal audience.

Private label services: They offer private label services to advertising agencies that want to provide their clients with a complete marketing solution.

Data and marketing resources: As a leading provider, they can help you find the right resources for your business.

Lead generation: They can help you generate leads through targeted marketing campaigns.

Client acquisition: They can help you acquire new clients through targeted marketing campaigns.

Customer retention: They have a team of experts to help you retain your existing customers.

Marketing consulting: They offer marketing consulting services to businesses of all sizes.

Integrated marketing solutions: Site Impact provides integrated marketing solutions that target your ideal audience.

Type Of Consumer Data Collected

The types of consumer data that Site Impact collects include:

Contact information: They collect information such as name, address, phone number, and email address.

Demographic information: They collect demographic information such as age, gender, income, and location.

Behavioral information: They collect behavioral data such as purchase history and web browsing behavior.

Interests/preferences: They collect interests/preferences such as product preferences and marketing preferences.

How Is The Data Collected?

The data is collected through a variety of sources, including:

  • Website forms: Site Impact contains data through website forms that consumers fill out.

  • Third-party data providers: They also collect data from third-party data providers.

  • Cookies and web tracking: They use cookies and web tracking technologies to collect data about consumer behavior.

What Is The Data Used For?

The data collected by Site Impact is used for a variety of purposes, including:

  1. Direct marketing: The data is used to create targeted direct marketing campaigns.

  2. Market research: The data is used to conduct market research and understand consumer behavior.

  3. Product development: The data is used to develop new products and services.

  4. Lead generation: The data is used to generate leads for businesses.

The Rights Given Under CCPA, FCRA, GDPR, And DPA.

Under the CCPA, FCRA, GDPR, and DPA, Site Impact gives consumers the following rights:

  • Consumers have a right to know information about the usage of their data.

  • Consumers have the right to seek a copy of their data and to access it.

  • Consumers have the option to ask that erroneous data be changed.

  • The ability to have their data wiped is something that consumers are entitled to.

  • Consumers are entitled to ask that the processing of personal data be curtailed.

  • Consumers have the option to object to the processing of their data.

How To Request Deletion Of Your Data?

To request the deletion of your data, contact Site Impact at dataprivacy@siteimpact.com. Or by phone at 954-982-7900

You will need to provide your name, address, and email address so that they can verify your identity. You can also request their online form.

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